This is the story of how I turned a repetitive, time-consuming task into a streamlined, automated workflow with a single, powerful prompt.
š Hey everyone,
Itās been one of those weeks where you fall down a rabbit hole, lose track of time, and emerge on the other side with something youāre genuinely proud of. Iāve spent countless hours manually formatting, writing, and structuring my blog posts. The process was tedious, and the friction was starting to kill my motivation to publish. I knew there had to be a better way. Iām a computer engineerāautomation is in my blood. So, I decided to build a system, a “prompt engine,” that could take a simple topic and generate a complete, SEO-optimized, and ready-to-publish blog post. This is the story of how I built it.
My Goal This Week šÆ
My primary objective was to eliminate the manual labor involved in content creation. I wanted a system where I could input a single lineāthe topic of the articleāand receive a fully-formed Markdown file, complete with front matter, SEO metadata, social media posts, and a well-structured article. The goal wasnāt just to generate text; it was to create a repeatable, high-quality workflow that adheres to best practices for SEO and content strategy. The engine needed to be smart, handling everything from title creation and keyword generation to writing the article in my personal, first-person voice.
The Process & The Code šØāš»
Building this engine was an iterative process of prompt engineering. I didn’t write a complex application in Python or Go. The “engine” itself is a master promptāa carefully constructed set of instructions, rules, and templates that guides the AI. Hereās a breakdown of the core components:
Defining the Persona and Voice: The first step was to give the model a persona. I instructed it to write in the first person (“I”), using a reflective, honest, and educational tone. This ensures consistency across all generated articles.
Structuring the Output: This was the most critical part. I needed two distinct outputs: the metadata and the article itself, both within separate, Gemini-safe Markdown blocks. I used a template with clear placeholders like
[Generated SEO-Optimized Title (50-60 Characters)]. This structured approach tells the AI exactly what to generate and where to put it.Setting the Rules (The Guardrails): To ensure quality and safety, I established strict rules. These included an ethical content guideline, a minimum word count, Markdown-only formatting, and specific instructions for handling code blocks to avoid rendering issues with Gemini.
Integrating SEO Best Practices: I embedded checklists for “People-First Content” and Google’s E-E-A-T principles directly into the prompt. This provides the AI with the necessary context to generate content that is not only well-written but also optimized for search engines.
Here’s a simplified snippet of the logic I embedded into the prompt. This isn’t runnable code in a traditional sense, but it’s the “code” the AI executes.
...
## āļø Prompt Rules (Gemini-Optimized)
When generating output:
1. **Ethical Content Guidelines:** The content must be professional, respectful...
2. The **entire article must be produced inside a single Markdown code block**.
3. All visible formatting must use valid Markdown syntax.
4. Use `~~~` instead of ``` inside for code blocks (Gemini-safe).
5. Place all metadata... inside a separate Markdown code block.
6. Length ā„ **1500 words**.
7. Use **first-person voice ("I")**, reflective, honest, and educational.
...
### š SEO & Content Best Practices
#### š§ OrionInsist āPeople-First Contentā Checklist
**Goal:** To produce content aligned with Google's E-E-A-T...
* The primary purpose of the article is to provide genuine value...
* The content should cover the topic in-depth...
This structure acts as the source code for the content generation process.
Hitting The Wall š§±
The journey wasnāt smooth. My first few attempts were messy. Gemini would merge the two code blocks, break the Markdown formatting, or ignore the character limits for titles and descriptions. The biggest challenge was “prompt bleed,” where instructions for one section would influence the output in another. For example, the instruction to generate a “50-60 character” title would sometimes result in the article body being truncated. I also struggled with making the AI consistently adopt my personal writing style. The initial drafts sounded generic and robotic, lacking the personal anecdotes and reflections I wanted. It was frustrating because I knew the model was capable of it, but my instructions weren’t clear enough.
The Breakthrough Moment āØ
The breakthrough came when I stopped thinking about it as a single command and started treating it as a structured document with a clear hierarchy. I used Markdown headings (##, ###, ####) within the prompt itself to create distinct sections for rules, SEO guidelines, persona, and the output template. This separation of concerns was key. I also adopted a “few-shot” prompting technique by providing explicit examples of the desired output format right within the template. Instead of just saying “generate a title,” I showed it exactly where the title should go and what constraints it had. The final piece of the puzzle was adding very specific, action-oriented instructions like “The entire article must be produced inside a single Markdown code block” and “Use ~~~ instead of ```”. These direct commands removed ambiguity and gave the model the precise guardrails it needed to succeed.
š Recommended Resource
As I was deep in this process, I found myself constantly referencing best practices in prompt design. If this topic fascinates you as much as it does me, I highly recommend the book “Prompt Engineering for Generative AI” by James Phoenix and Jane Doe. Itās a fantastic resource that breaks down complex concepts into actionable strategies. It covers everything from basic prompt structure to advanced techniques like chain-of-thought and self-consistency. It was invaluable in helping me refine my engine. Amazon
Key Takeaways š
- š” Structure is Everything: A well-structured prompt with clear headings, rules, and examples is more effective than a long, unstructured paragraph of instructions. Treat your prompt like you’re writing code for a system.
- āļø Be Explicit and Direct: Don’t leave room for interpretation. Use strong, direct commands and provide constraints. AI models are powerful, but they aren’t mind readers. Ambiguity is the enemy of consistency.
- š Iterate Relentlessly: Your first prompt will rarely be your best. The key to building a robust engine is to test, identify failures, refine the instructions, and test again. Itās a continuous cycle of improvement.
Thanks for Following ā
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What is the most complex system you have ever automated, and what was the biggest lesson you learned from it?
